More than a run software and a walk software

Your non-profit organization is planning a fundraising walk or a run and its now time to think about using a software for your registrations and donations

If you have already seen our online presentation, you probably understood that DR*Pledge is more than just a run software or a walk software.
There are a number of advantages when it comes to using a great run or walk software for your event.

A simple but solid walk software and run software will contribute greatly to solidify your brand and will create not only a better client experience but also a stronger community. There are multiple resources available online who talks about the importance of building a strong community around your product or service:

Whishlist PResident talks about the importantce of a strong community
Video 2; The 5 keys to build a striving community
How to build a comunity by Saul Colt
8 reasons to build a community
The Basics of your Walk software

Sharing pictures and stories on the walk software personal page already start that relationship building. The participants are competing with each other online to raise more donations and this makes them feel like they know each the day of the event comes and the meet for the first time in person.

Why is it important for your run or walk software to offer online registration? Here are just a few benefits for your consideration:

- It Builds automatically your clients database (personal information, which run or walk they prefer)
- Your clients can use their account for every event without having to re-enter their personal information every time.
- You can track your clients’ run and walk participation history
- You can track how much each runner and walker had collected in pledges over time
- Report on who from previous events have not been contacted for the upcoming event
- Save countless hours on registration phone calls
- Reduces greatly manual work
- It help you avoid embarrassing spelling mistakes on walkers’ or runners’ name
- Money is deposited directly into your account
- Easy export for personalized letters or 3rd party donor database
- It helps creating a more prestigious a brand around your event
- Is adds credibility to the event which attracts better and larger sponsors
- It is very simple to set-up, all you have to do if to add a link to your website and your visitors will be able to access directly your run and your walk software.

It is virtually free with very little upfront investment

How should you be linking to your walk software?
Ideally, you need your visitors to recognize the logo of your event and what we like to call “the flavor” of the event. Per example, a small charity could post a picture such as this one on the main home page.  Clicking on this link should take you directly to the run, walk software or in this case, a bike tour website.  This image should match your brochure and other marketing material and should be visible from the main home page and ideally, under the side menu where it is always visible form anywhere on your site.
Once your client had been redirected to your run or walk software, it need to be obvious that we are at the right place. Upload a header that matches the event branding.  Your organization logo is secondary.  The most important thing is the flavor of the event.